Christmas Gift promotions - in August?
This is a question that was recently asked and we do have a practical reason for this.
Q: Why do you start Christmas gifts promotions in
August when it is still 5 months away and the temperature is 40 degrees
(100 F) outside?
A: We have many customers who live in the southern
hemisphere, Australia, New Zealand and they need to order their gifts to
be sent from Vancouver Canada at least 3 months before hand if they are
shipping the most economical way - surface mail.
Q: But if they know you then why the need to promote using Christmas?
A: One of our biggest problems, is our products last
too long , for instance I have a body wrap that I use daily and it is 13
years old, so people who had ordered or received one of our products
would have possibly forgotten where they bought it. So their only
recourse is to Google Christmas Gifts heating pad. When we place this
information back on our site it takes a while for the search engines to
index this so these words that the customer places in the search field
show up on the first page.
Q: If that’s the case why not leave it on all year so it is easier to find and you don’t have that wait time for it to be indexed.
A: We too are human and believe you need a break from
seeing Christmas as a year round promotion. Our products have a year
round application and are not necessarily tied into Christmas.
